Source document: https://docs-lawep.s3.us-east-2.amazonaws.com/1698060151850.pdf (Georgia)
- ( ): „Entrepreneurship: Successfully Launching New Ventures’’ (6th Edition, ISBN 0134729536) : Bruce R. Baringer and R. Duane Ireland : Pearson Education, Inc. : 18/01/2018 : 624 : 2018 by Pearson Education, Inc. 4
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U.S. Embassy in Georgia BOOK TRANSLATION PROGRAM (PAS) Book title (and edition): „Entrepreneurship: Successfully Launching New Ventures’’ (6th Edition, ISBN 0134729536) Author: Bruce R. Baringer and R. Duane Ireland Publisher: Pearson Education, Inc. Year of the first publication: 18/01/2018 Number of Pages: 624 Copyright Holder: 2018 by Pearson Education, Inc.
The book is composed of 4 parts combining 15 various chapters: PART I: DECISION TO BECOME AN ENTREPRENEUR 1.

Introduction to Entrepreneurship PART II: DEVELOPING SUCCESSFUL BUSINESS IDEAS 2.

Recognizing Opportunities and Generating Ideas 3.

Feasibility Analysis 4.

Developing an Effective Business Model 5.

Industry and Competitor Analysis 6.

Writing a Business Plan PART III: MOVING FROM AN IDEA TO AN ENTREPRENEURIAL FIRM 7.

Preparing the Proper Ethical and Legal Foundation 8.
Assessing a New Venture’s Financial Strength and Viability 9.

Building a New-Venture Team 10.

Getting Financing or Funding PART IV: MANAGING AND GROWING AN ENTREPRENEURIAL FIRM 11.

Unique Marketing Issues 12.

The Importance of Intellectual Property 13.

Preparing for and Evaluating the Challenges of Growth 14.

Strategies for Firm Growth 15.

Franchising