Patent ID: 9619809
Date: 2017-04-11
CPC Classifications: G06F,G06Q,H04L

Claim:
1. A computer-implemented method for generating a lead, the method comprising: establishing a webcasting service having an origination channel; establishing a web event in the origination channel, the web event comprising online content synchronized with live audio; streaming the web event from the origination channel to an anonymous user; tracking the anonymous user by a data file stored at the webcasting service; receiving on a server a first set of user attributes at the server in response to providing the user with a first service access, wherein the first set of user attributes includes information about a behavioral pattern of the user in connection with the webcasting service; receiving on the server a second set of user attributes at the server in response to providing the user with a second service access; automatically detecting a subsequent web event in the origination channel; in response to the automatically detected subsequent web event, automatically receiving on the server a lead request associated with a desired attribute of users, wherein the lead request is automatically initiated in response to the automatically detected subsequent web event; and automatically executing a lead generator module stored in memory to identify one or more leads in response to the lead request, the one or more leads including at least one user having a user attribute that corresponds to the desired attribute; wherein the lead request is initiated by a lead by a requestor and further comprising providing the lead to the requestor.