Patent ID: 9621663
Date: 2017-04-11
CPC Classifications: G06F,G06Q,H04L

Claim:
1. A non-transitory, computer readable medium containing instructions that, when executed by a processor, performs a method comprising: identifying an asset; associating a first subset of social media profiles with the asset; identifying a peer group comprising a plurality of entities, the plurality of entities comprising the asset; associating a second subset of social media profiles with the peer group, the second subset of social media profiles comprising the first subset of social media profiles; deriving profile performance information for each of the second subset of social media profiles; assigning a weight to the profile performance information for each of the second subset of social media profiles, the profile performance information for at least two of the second subset of social media profiles being assigned different weights, the weight assigned to the profile performance information of a respective social media profile being indicative of an ability of the profile performance information of the respective social media profile to affect the profile performance information of one or more of the first subset of social media profiles; deriving asset performance information based, at least in part, on the weighted profile performance information corresponding to each of the second subset of social media profiles; determining a share assessment associated with the asset based, at least in part, on the asset performance information and the profile performance information for each of the second subset of social media profiles; and displaying the share assessment associated with the asset.