Patent ID: 9712639
Date: 2017-07-18
CPC Classifications: G06F,H04L

Claim:
1. A method comprising: creating, by a computer based system, second content for a mobile application on a mobile device; creating, by the computer based system, a second manner of displaying the second content in the mobile application; creating, by the computer based system, a second delivery method based on the second content and based on the second manner of displaying the second content; defining, by a computer based system, a host preference for the mobile application, wherein the host preference includes the second content, the second manner of displaying the second content and the second delivery method; evaluating, by the computer based system, a device preference based on a request for the second content from the mobile application, comparing, by the computer based system, the device preference to the host preference; determining, by the computer based system, that the host preference at least partially satisfies the device preference; and determining, by the computer based system, the second content from the host preference that corresponds to the device preference; determining, by the computer based system, the second manner of displaying the second content from the host preference that corresponds to the device preference; transmitting, by the computer based system, the second content and the second manner of displaying the second content using the second delivery method to the mobile device, wherein the mobile application modifies a first content and a first manner of displaying the first content to comply with the second content and the second manner of displaying the second content such that the second content and the second manner of display are included in the mobile application without having to re-deploy the mobile application from a mobile application store.