Patent ID: 9706233
Date: 2017-07-11
CPC Classifications: H04N

Claim:
1. A method comprising: accessing, by one or more processors of a media system operatively connected to a display, a sequence of media content, wherein the sequence of media content is presented on the display of the media system; accessing a fingerprint of a first portion of the sequence of media content; comparing the fingerprint with a plurality of reference fingerprints stored in a database; based on the comparison, identifying the sequence of media content and determining a position of the first portion within the sequence of media content; accessing replacement media content at the media system, wherein the replacement media content is selected based at least in part on the identified sequence of media content; determining, by the one or more processors, an offset position in the sequence of media content relative to the position of the first portion, the offset position corresponding to a second portion of the sequence of media content; and causing the replacement media content to be presented on the display of the media system beginning at the determined offset position.