Patent ID: 9591366
Date: 2017-03-07
CPC Classifications: H04N

Claim:
1. A moving picture contents providing method, the moving picture contents including a first moving picture and a moving picture advertisement, the method comprising: playing, by a processor, the moving picture advertisement before or during playing the first moving picture; playing, by the processor, the first moving picture in response to a termination or a suspension in playing the moving picture advertisement; activating, by the processor, a recall user interface (UI) during playing the first moving picture, the recall UI being a UI for recalling the moving picture advertisement; and playing, by the processor, the moving picture advertisement again in response to a request for recalling the moving picture advertisement through the recall UI, wherein the playing the moving picture advertisement includes displaying a moving picture advertisement title configured in an image or text form having a first shape on a screen on which the moving picture advertisement is played, and wherein the activating a recall UI includes displaying the recall UI configured in a banner on a screen on which the first moving picture is played such that, the banner has substantially the same shape as the first shape, and the banner includes the moving picture advertisement title.