Patent ID: 9578388
Date: 2017-02-21
CPC Classifications: G06Q,H04N

Claim:
1. A non-transitory tangible computer readable medium containing a computer program for sending advertising data to an end user device, the computer program comprising: instructions to monitor at an advertising server, video data selected from a video data stream by each of a plurality of end user devices; instructions to detect at the advertising server the video data selected by each one of the plurality of end user devices data indicating a particular advertising key category, using at least one of aural recognition and pattern recognition; instructions to insert into the video data stream at the advertising server, advertising data key data based on the advertising key category; instructions to form a first group of end user devices that have selected video data including the advertising data key data; instructions to send from the advertising server first password data to the first group of end user devices to enable the first group of end user devices to decode first advertising data inserted into the video data; instructions to send from the advertising server first password data to a first group of end user devices that have exchanged a first advertising key data in a first advertising category; and instructions to send from the advertising server first advertising data encoded using the first password to the first group of end user devices.