Patent ID: 9648465
Date: 2017-05-09
CPC Classifications: G01S,H04L,H04W

Claim:
1. A method comprising: determining, at a mobile device, a location of the mobile device at each of a plurality of points in time; computing, at the mobile device, at least one value of a mobility metric based at least in part on a first delta distance between an origin location and a first determined location at a first point in time and on a second delta distance between the origin location and a second determined location at a second point in time, the mobility metric indicating how frequently the mobile device travels from the origin location; transmitting the at least one value of the mobility metric from the mobile device to a server system, wherein the mobility metric does not provide information regarding the determined locations of the mobile device at any of the plurality of points in time; and receiving, responsive to the transmitted mobility metric, customized content at the mobile device, the customized content customized for the mobile device based at least in part on the at least one value of the mobility metric, regardless of the location of the mobile device at each of the plurality of points in time.