Patent ID: 9703988
Date: 2017-07-11
CPC Classifications: G06F

Claim:
1. A method for interactively facilitating protection of personal information of a user of a client computing device during a transaction, the method comprising: providing the user with an option to conceal a piece of personal information of the user when the user selects a field on a web page that requires entry of the piece of personal information; receiving a selection by the user to conceal the piece of personal information in response to the provided option; and entering into the selected field on the web page, in response to the received selection, an alternate piece of information for the user instead of the piece of personal information, the alternate piece of information being different than and a substitute for the piece of personal information, the alternate piece of information having been generated in response to the selection and by one or more server computers in communication with the client computing device over a network, wherein the alternate piece of information can be used by an entity without sharing the piece of personal information with the webpage to conduct the transaction with the user.