Patent ID: 9710567
Date: 2017-07-18
CPC Classifications: G06F,G06N,G06Q,H04L

Claim:
1. A method, comprising: obtaining, using a processor of a social media management platform, from a social networking site, social networking activity information pertaining to a set of social networking activities performed by a plurality of contacts on the social networking site, the plurality of contacts being contacts associated with a user of the social networking site who is also a user of a social media management platform, wherein the obtaining of the set of social networking activities performed by the plurality of contacts includes invoking an Application Programming Interface (API) provided by the social networking site to retrieve, for a contact of the plurality of contacts, information pertaining to social networking activities performed by said contact during a first time frame, wherein the processor of the social media management platform is configured to implement a crawler configured to gather the set of social networking activities; determining, by the processor of the social media management platform, a recommended time for the user to publish content on the social networking site such that the content is viewable by the plurality of contacts associated with the user, and the recommended time being a time during which the plurality of contacts are deemed to be active on the social networking site, wherein determining the recommended time for the user to publish content on the social network site includes: presenting the recommended time for a determined time interval of the plurality of time intervals to the user via a client device; receiving from the client device via a network an indication from the user to publish the content at the recommended time; and sending via the network the content to the social networking site to be published at the recommended time.