Patent ID: 9582583
Date: 2017-02-28
CPC Classifications: G06F,G06Q

Claim:
1. A method, comprising: Identifying, by operation of the one or more computer processors, items of content from a first content class and a second content class based on a content type criteria; establishing a content class ratio for publishing items of content from the first and second content classes based on historical metrics; scoring each item of content in the first and second content classes based on a relative importance of each of the items of content; defining a timing schedule for publishing each item of content in the first and second content classes for publication based on the content class ratio and each of the scores; publishing, by operation of the one or more computer processors, the items of content from the first and second content classes on a social media platform based on the timing schedule; monitoring a plurality of metrics for the items of content from the first and second content classes; modifying the content class ratio upon determining that the content class ratio impacts the plurality of metrics; modifying the timing schedule upon determining a timing of publishing impacts the plurality of metrics; and modifying a method of publishing the items of content upon determining the method of publishing the items of content impacts the plurality of metrics.