Patent ID: 9564044
Date: 2017-02-07
CPC Classifications: G08B,H04W

Claim:
1. A method for delivering an alert by a mass notification system, comprising: receiving, by a hardware processor, audience data defining a targeted audience of the alert, the received data identifying at least one of a designated set of users and a designated set of devices; evaluating, by the hardware processor, at least one of contact data, tracking data, and real-time data to determine a targeting quality rating based on the received audience data and one or more external databases, the evaluating also including predicting a rate of successful delivery of the alert based on the targeting quality rating; prioritizing, by the hardware processor, the delivery of the alert to users and devices based on the evaluation, the prioritizing improving at least one of reach or speed of delivery of the alert, and the prioritizing including, for a given user associated with a first device and a second device and responsive to the first device having a higher rate of successful delivery than the second device, prioritizing delivery of the alert to the first device; and transmitting, to a telecommunications network, the alert based on the prioritizing.