Patent ID: 9633528
Date: 2017-04-25
CPC Classifications: G07F

Claim:
1. A method of automating at least some aspects of casino management in a casino having a plurality of gaming machines connected to a communication network, the method comprising: generating a plurality of promotional codes that each entitle a recipient to a benefit of at least one of discounted wagers and a bonus award on at least some of the gaming machines; publicizing different promotional codes in a variety of locations, including transmitting the code to a mobile computing device accessible by at least some of the recipients; using a processor to store the codes in a memory operatively connected to the communication network; receiving one of the codes from each of at least some of the recipients via a player interface at a corresponding gaming machine selected for play by the recipient; receiving value from each of the at least some recipients for wagering on a respective one of each of at least some of the gaming devices via at least one of a bill acceptor, a ticket acceptor, and a coin acceptor associated with each gaming device; validating via the acceptor one of a bill and a ticket received at the acceptor; tracking at least the amount wagered at each gaming machine using a meter associated with each gaming machine; comparing the received code with the stored code; providing the benefit to the recipient; tracking the received codes; tracking the wagers made by players using each code; comparing the value of wagers made using each code with the cost of publicizing the code; and changing the location where at least some of the codes are publicized based on the comparison.