Patent ID: 9635405
Date: 2017-04-25
CPC Classifications: G06Q,H04H,H04N

Claim:
1. A dynamic television audience measurement system (AMS), comprising: a central level AMS sub-system; a local node level AMS sub-system in communication with the central level AMS subsystem; a plurality of client device level AMS sub-systems, each client device level AMS sub-system in communication with the local node level AMS sub-system, a client device, and a display device; and a plurality of display devices, wherein each display device is monitored by a client level AMS sub-system, wherein the central level AMS sub-system receives panel definitions from panel requestors, merges the panel definitions, transmits the merged panel definitions to at least one local node level AMS sub-system, receives merged viewership report from the at least one local node level AMS sub-system comprising asynchronously collected monitoring criteria, and recombines at least a portion of the asynchronously collected monitoring criteria into at least one consolidated report for each panel requestor, wherein the local node level AMS sub-system receives merged panel definitions from the central level AMS sub-system, generates client level specific configurations messages for at least a portion of the plurality of client level AMS subsystems according to the merged panel definitions, transmits configuration messages to a portion of the plurality of client level AMS sub-systems, receives viewership reports comprising the asynchronously collected monitoring criteria from at least a portion of the client level AMS sub-systems, merges at least a portion of the asynchronously collected monitoring criteria into a merged viewership report for at least one received merged panel definition, transmits the merged viewership report to the central level AMS sub-system, monitors upstream and downstream loads, and optimizes bandwidth based on the monitored upstream and downstream loads; and wherein each of the plurality of client level AMS sub-systems receives client level specific configurations messages from the local node level AMS sub-system according to the merged panel definitions, asynchronously collects information from both the client device and the display device for at least one configuration message, compiles the viewership reports comprising the asynchronously collected monitoring criteria as the information collected from both the client device and the display device for at least one client level specific configurations message, and transmits the viewership report to the local node level AMS sub-system.