Patent ID: 9436768
Filing Date: 2016-09-06
CPC Classification: G06F

Claim Text:
1. A method for pushing content items, comprising: obtaining a target text and analyzing lexically the target text; extracting features, comprising traffic feature, from the target text; classifying hierarchically, the features extracted from the target text, based on a pre-trained hierarchical classification model considering traffic feature to obtain a hierarchical classification of the target text; selecting one or more among a plurality of content items based on the hierarchical classification of the target text; obtaining the selected content items; and pushing the obtained content items to a terminal; wherein the target text comprises a webpage text which comprises a traffic feature identifying source of the webpage text; wherein the plurality of content items comprise a plurality of promotion texts; wherein the selecting one or more among the plurality of promotion texts is based on the similarity between the webpage text and each of the plurality of promotion texts.