Patent ID: 9438949
Filing Date: 2016-09-06
CPC Classification: G10L,H04H,H04M,H04N

Claim Text:
1. A method comprising: rendering entertainment content from a viewing screen; probabilistically inferring an identity of a user that is viewing the entertainment content on the viewing screen using one or more heuristics, the inferred identity of the user being uncertain; once an identity inference has been made, obtaining additional information to confirm or refute the identity inference, the additional information comprising a sampling of ambient audio or imagery associated with the user's environment; selecting auxiliary content, from among plural auxiliary content options, based in part on the entertainment content and based in part on the additional information, said selecting being performed by a hardware system configured to perform such act; and then causing the selected auxiliary content to be identified to the user on a portable device, so that the user may view at least some of the selected auxiliary content on a screen of the portable device; wherein said probabilistic inferring of the identity of the user depends, at least in part, on an identity of the entertainment content.