Patent ID: 9342802
Filing Date: 2016-05-17
CPC Classification: G06Q

Claim Text:
1. A system for identifying a digital object that is gaining social activity by a plurality of users of a plurality of social networks, the system including a hardware processor configured to track a rate of change of the social activity and comprising: a change measurement program operated on the hardware processor in communication with a database of each of the plurality of social networks, the database of each of the plurality of social networks including data points of different types of interactions and different weights of each interaction, the change measurement program determines (1) a number of times each of the plurality of users have an interaction with the digital object and associated a weight with each type of interaction on the plurality of social networks at a first time to determine a first weighted value of all interactions at the first time, (2) a number of times each of the plurality of users have an interaction with the digital object and associated a weight with each type of interaction on the plurality of social networks at a second time to determine a second weighted value of interactions at the second time, and (3) a difference between the first weighted value and the second weighted value of interactions to determine the rate of change of the first and second weighted interactions of the social activity by the plurality of users, the rate of change indicating an increase, decrease, or stagnating interest in the digital object over a time period, the time period defined by the first and second times, wherein the change measurement program determines the rate of change of the digital object for each of the plurality of social networks; and a ranking program operated on the hardware processor in communication with the change measurement program, the ranking program ranks, based on a score derived from the rate of change, the digital object in comparison with other digital objects.