Patent ID: 9465522
Filing Date: 2016-10-11
CPC Classification: G06F,G06Q

Claim Text:
1. A computer-implemented method for presenting navigation options to a user of a mobile application, the method comprising: receiving usage data of the user comprising mobile usage metrics and desktop usage metrics, wherein the mobile and desktop usage metrics comprise a record of actions performed while the user was interacting with the mobile application and a corresponding desktop application, and wherein the mobile usage metrics are associated with a mobile scale factor that is higher than a desktop scale factor associated with the desktop usage metrics; analyzing the usage data to identify areas of interest within the mobile application that the user is likely to access, wherein an area of interest is associated with a product group, wherein a product group is associated with portions of the mobile application that provide a specific type of functionality or content, and wherein the mobile usage metrics are weighted more than the desktop usage metrics when identifying the areas of interest; constructing a set of personalized navigation options for the user based on the identified areas of interest; and outputting the set of personalized navigation options to be presented to the user through a navigation pane in the mobile application, wherein the navigation pane includes shortcuts to the set of personalized navigation options.