Patent ID: 9525658
Filing Date: 2016-12-20
CPC Classification: G06Q,H04L

Claim Text:
1. A method for object-specific, synchronous communication, executing on one or more computing devices, the method comprising: providing, using the one or more computing devices, a plurality of users of a social network with the ability to indicate affinity with an electronic object displayed on a website that is separate from the social network by selection of a button that is associated with the electronic object; receiving, using the one or more computing devices, an indication of affinity to the electronic object from a first user from the plurality of users; receiving an initiation request from the first user of the plurality of users to initiate an object-specific, synchronous communication session concerning the electronic object; providing electronic invitations to join the object-specific, synchronous communication session to one or more invited users; receiving a join request, from at least one of the invited users, to join the object-specific, synchronous communication session; and providing, using the one or more computing devices, the object-specific, synchronous communication session for the first user and the at least one of the invited users.