Patent ID: 9280782
Filing Date: 2016-03-08
CPC Classification: G06Q,H04N

Claim Text:
1. A computer-implemented method, comprising: receiving, by one or more service provider servers that each include a processor and memory, deal information associated with a deal being offered by a merchant with respect to one or more items; storing, by at least one of the one or more service provider servers, information of the merchant indicating at least one of a number of acquisitions of previous deals offered by the merchant, a rating of the merchant, or a number of redemptions of the previous deals offered by the merchant; determining, by at least one of the one or more service provider servers, one or more first channel options for a plurality of channels with respect to the merchant based at least partly on the information of the merchant satisfying a threshold criteria, the plurality of channels including an advertising channel associated with communicating at least a portion of the deal information to individuals and an acquisition channel associated with communicating information about transactions to acquire the deal; identifying, by at least one of the one or more service provider servers, one or more individuals to receive the at least the portion of the deal information; determining, by at least one of the one or more service provider servers, one or more second channel options for at least one channel of the plurality of channels with respect to the one or more individuals based at least in part on an amount of usage of channel options of the plurality of channels by the one or more individuals satisfying one or more additional threshold criteria; providing, by at least one of the one or more service provider servers, the at least the portion of the deal information to the one or more individuals via at least one channel option for the advertising channel, the at least one channel option for the advertising channel being included in the one or more first channel options and the one or more second channel options; receiving, by at least one of the one or more service provider servers, a request to acquire the deal from an individual of the one or more individuals via at least one additional channel option for the acquisition channel; obtaining, by at least one of the one or more service provider servers, an indication of a transaction by the individual to acquire at least one item of the one or more items in association with the deal via a channel option for a redemption channel of the plurality of channels; and storing, by at least one of the one or more service provider servers, an indication specifying at least partial redemption of the deal with respect to the individual.