Patent ID: 9295346
Filing Date: 2016-03-29
CPC Classification: A47F,G06Q,G09F

Claim Text:
1. A method of displaying information about greeting cards positioned for sale in a generally vertical display fixture having a plurality of shelves, wherein the method conveys information about the greeting cards being displayed to assist a potential purchaser in finding a greeting card for a particular occasion, the method comprising: displaying information in a first location adjacent a top edge of the display fixture which identifies the brand of the greeting cards being displayed there below; displaying information in a second location which identifies a category of the greeting cards being displayed adjacent the second location, wherein the second location is below the first location; displaying information in a third location which identifies a category of the greeting cards being displayed adjacent the third location, wherein the information displayed at the third location corresponds with the information displayed at the second location, wherein the third location is spaced outwardly away from the greeting cards being displayed adjacent the third location, and wherein the third location is spaced outwardly away from the second location; displaying information in a fourth location which identifies a sub-category of the greeting cards being displayed adjacent the fourth location, wherein the fourth location is below the first location; and displaying information in a fifth location, wherein the fifth location is immediately adjacent a specific greeting card being displayed, wherein the information displayed at the fifth location includes information specific to the specific greeting card being displayed, and wherein the information further delineates the information provided in the fourth location.