Patent ID: 9313555
Filing Date: 2016-04-12
CPC Classification: H04H,H04N

Claim Text:
1. A computer implemented system for tracking and managing play-back of multimedia content, the system comprising: a) a server having access to the multimedia content, the server comprising: b) a tracker installed at pre-determined geographic locations, and wherein the tracker is configured to track the broadcast of the multimedia content, and wherein the tracker is further configured to time stamp the broadcast of the multimedia content, and generate a report indicating at least the time of broadcast of the multimedia content, and wherein the tracker is further configured to generate a report in real time, and wherein the report includes combination corresponding to at least advertiser name, brand name, language, corresponding product/service and media agency name, and wherein the video signature comprises at least one pre-determined geometrical structures with predetermined geometrical shape, predetermined size and predetermined color, and wherein the video signature is mapped to a particular advertisement created by a particular advertiser, and wherein the video signatures are provided to enable the advertisements to be unique and distinguishable from one another, and wherein the audio signature comprises at least one audio note recognizable only to the tracker.