Patent ID: 9477776
Filing Date: 2016-10-25
CPC Classification: G06F,G06Q

Claim Text:
1. A method comprising: establishing an identity of a user based on authentication data of the user; accessing profile data describing the user and transaction data describing one or more transactions performed by the user; automatically selecting the profile data and the transaction data that is pertinent to an objective of a subsequent data visualization; aggregating the selected profile data with the selected transaction data, the aggregating being performed by one or more hardware processors and resulting in aggregated user data; generating a personality card for the user, the personality card being a data visualization of the aggregated user data; providing an image source location of the personality card and an instruction for embedding the personality card at a website; receiving a Hyper Text Transfer Protocol (HTTP) request from a client accessing the website, the HTTP request indicating the image source location, the client being associated with another user; in response to the HTTP request from the client accessing the website, re-generating the personality card based on a determination that a portion of the aggregated user data has changed, the re-generating of the personality card including merging visual components corresponding to textual components included in the aggregated user data according to a visual template; and embedding the re-generated personality card at the website in response to receiving the HTTP request from the client accessing the website.