Patent ID: 9432201
Filing Date: 2016-08-30
CPC Classification: H04L,H04W

Claim Text:
1. At least one non-transitory computer device-readable storage medium comprising instructions stored thereon wherein the instructions, in response to execution by a computer device, cause the computer device to: form a multicast data unit with multiple portions of data, each portion of data containing one of multiple content items to be transmitted to multiple receiver devices by the computer device, each content item to be displayed by one or more of the multiple receiver devices, wherein the content items include a first content item and a second content item that is different than, and independent from, the first content item, wherein the first content item is to be displayed by a first receiver device of the multiple receiver devices using at least a first portion of data that contains the first content item, wherein the second content item is to be displayed by a second receiver device of the multiple receiver devices using at least a second portion of data that contains the second content item, wherein to form a multicast data unit comprises to include in the multicast data unit the first portion of data, the second portion of data, at least one identifier associated with at least one of the one or more of the multiple receiver devices, and a data portion offset associated with the at least one identifier, wherein the data portion offset describes where at least one of the first or second portions of data are found in the multicast data unit; and transmit the formed multicast data unit to the multiple receiver devices, wherein each receiver device is to retrieve from the multicast data unit a portion of data that contains a content item to be displayed by the receiver device, and to display the content item.