Patent ID: 9460093
Filing Date: 2016-10-04
CPC Classification: G06F

Claim Text:
1. A method, comprising: collecting data associated with a user from a plurality of remote sites; receiving a set of media content data that includes a first subset of media data including unmodified standard content media data and associated standard content metadata, as well as a second subset of media data that includes a plurality of optional segments of media data each with respective segment metadata, wherein the respective metadata of each of the segments specifies a start index and an end index of the standard content for insertion of the respective segment, and further wherein the start index of a first segment in the plurality of optional segments is also the end index of the first segment; making an association between the data associated with the user and the standard content metadata; using the association between the standard content metadata and the user data collected from the plurality of remote sites to identify at least one of the segments of media data; and modifying the standard content media data to insert the identified at least one segment at the start index and the end index of the identified at least one segment.