Patent ID: 9361005
Filing Date: 2016-06-07
CPC Classification: G06F,H04N

Claim Text:
1. A method for adjusting presentation modes based on actively determining an engagement level of a user, the method comprising: generating a first presentation mode associated with a first composite engagement level; receiving engagement indicia of the user; quantifying each of the engagement indicium according to respective metrics to determine engagement levels based on each of the engagement indicium; computing a second composite engagement level for the user based on the engagement levels associated with each of the engagement indicium; comparing the second composite engagement level to a threshold engagement level; and in response to determining that the second composite engagement level corresponds to the threshold engagement level, replacing the first presentation mode with a second presentation mode associated with the second composite engagement level; generating a display of a ticker feed featuring updates from a social media account associated with the user in the second presentation mode.