Patent ID: 9275373
Filing Date: 2016-03-01
CPC Classification: G06Q,H04L

Claim Text:
1. A computerized method for generating and send e-mail messages containing live content, the method comprising: sending a plurality of email messages to a plurality of recipients, each e-mail message of the plurality of e-mail messages comprising a live content area and a unique identifier identifying one recipient of the plurality of recipients: receiving a request from a mail client to serve the live content area over a computer network, the request further comprising the unique identifier; retrieving an image data from a memory based at least in part on a demographic information associated with the recipient and an expiration data, the image data corresponding to a marketing advertisement and the expiration data corresponding to an expiration date of the marketing advertisement that is indicative of a number of times the image data is to be retrieved; and transmitting the image data to the mail client over the computer network, wherein a default image data is retrieved and transmitted in the event that the request is received after the image data has been retrieved more than the number of times.