Patent ID: 9471930
Filing Date: 2016-10-18
CPC Classification: G06F,G06Q,H04L

Claim Text:
1. A method comprising: determining, by a computer processor of a computing system executing a content adaption browser plug-in of a Web browser and an associated Universal Resource Locator (URL), that a hardware device comprises an authorized available device in a shared device list; determining, by said computer processor, a manufacturer and model of said hardware device; encrypting, by said computer processor, the determined manufacturer and model of said hardware device; generating, by said computer processor, a hash obscuring a Media Access Control (MAC) address and key shipped with said hardware device; transmitting to a content adaption engine, by said computer processor executing said Web browser, a user agent, said encrypted manufacturer and model of said hardware device, and said associated URL; decrypting, by said computer processor said encrypted manufacturer and model of said hardware device; evaluating, by said computer processor executing said content adaption engine, a rules engine with respect to said manufacturer and model of said hardware device with respect to Websites visited by said hardware device; determining based on results of said evaluating, by said computer processor executing said content adaption engine, targeted advertisements and offers related to said hardware device; and transmitting, by said computer processor, said targeted advertisements and offers to said Web browser.