Patent ID: 11935092
Assignee: TBOL, INC.
Field: IT methods for management (Electrical engineering)
Classification: CPC G | IPC G

Claim 15:
16. A secure authentication system for transactions between a merchant and a customer, the system comprising:
a tokenization platform configured to generate a fragmented authentication token configured to authenticate a secure checkout procedure at a payment checkout platform; and
a commerce ads engine comprising a processor and a memory, wherein the commerce ads engine is configured to:
receive the fragmented token from the tokenization platform, wherein the fragmented token is configured to be authenticated by the customer, transmit the fragmented token to a customer device;
transmit a merchant offer data to an advertisement content network, wherein the merchant offer data is converted into a digital advertisement about the merchant offer to sell the product, wherein the digital advertisement includes a digital link configured to pass along the offer ID to the customer device when the digital advertisement is selected by the customer;
receive, from the customer device, the offer ID passed from the digital link of the digital advertisement, and an authenticated fragmented token that is authenticated by an authentication process with the customer device;
correlate the received offer ID with the merchant associated with the merchant offer, and correlate the received authenticated fragmented token with the customer device; and
initiate a secure checkout procedure with a payment checkout platform for a purchase of the offered product, by transmitting to the payment checkout platform at least a subset of the merchant offer data, the merchant account information, the customer payment information, and the authenticated fragmented token.