Patent ID: 11924509
Assignee: THE NIELSEN COMPANY (US), LLC
Field: Audio-visual technology (Electrical engineering)
Classification: CPC H | IPC H

Claim 28:
29. A method for obtaining exposure data for a room of a panelist household, the method comprising:
based on determining that a television in the room of the panelist household is presenting media, causing a dedicated audience measurement camera to periodically image the room of the panelist household;
generating, with a dedicated audience measurement meter provided to the panelist household by an audience measurement entity, an audio signature of media presented by the television, the audio signature based on a frequency spectrum representation of an audio signal of the media, the dedicated audience measurement meter at a first position relative to the television for generating audio signatures representative of portions of media presented by the television;
obtaining, with the dedicated audience measurement meter, and based on the audio signature, media identification data corresponding to the media;
determining, with the dedicated audience measurement meter, and using an image obtained while the media corresponding to the media identification data is presented, whether an audience member is facing toward the television, the image captured by the dedicated audience measurement camera, the dedicated audience measurement camera provided to the panelist household by the audience measurement entity, the dedicated audience measurement meter separate from the dedicated audience measurement camera, the dedicated audience measurement camera at a second position relative to the television for capturing images of the room of the panelist household;
determining, with the dedicated audience measurement meter, an engagement level for the audience member based on whether the audience member is facing toward the television;
determining, with the dedicated audience measurement meter, audience identification information of a panelist associated with an audience measurement system, the panelist corresponding to the audience member; and
providing the media identification data, the engagement level, and the audience identification information to a data collection facility of the audience measurement entity via a network.