Patent ID: 11868922
Assignee: PIGGY LLC
Field: IT methods for management (Electrical engineering)
Classification: CPC G  H | IPC G  H

Claim 15:
16. A method, comprising
providing a database including a plurality of electronic coupon codes for use in connection with e-commerce transactions;
ranking the plurality of electronic coupon codes in an order according to at least one predetermined metric;
upon determining that a user has navigated to a checkout page to initiate an e-commerce transaction, monitoring a shopping cart of the user to determine item specific information pertaining to items in the shopping cart;
upon initiation of the e-commerce transaction by the user in the checkout page:
automatically selecting, based at least in part on the order, an electronic coupon code from the plurality of electronic coupon codes;
determining whether the selected electronic coupon code successfully or fails to reduce an amount of the e-commerce transaction corresponding to the item specific information pertaining to items in the shopping cart without further user interaction;
providing response data as a result of checking whether the selected electronic coupon code was successful or failed to reduce the amount of the e-commence transaction, wherein the response data is to be stored in a user device; and
determining, based on a website ruleset, whether to apply the selected electronic coupon code, apply a different electronic coupon code, or combine the selected electronic coupon code with one or more other electronic coupon codes to the e-commerce transaction corresponding to the item specific information pertaining to items in the shopping cart; and

presenting the electronic coupon code, at the checkout page, operative to reduce the amount of the e-commerce transaction via automatically populating, without user interaction, a webpage field designated for electronic coupon codes with the electronic coupon code operative to reduce the amount of the e-commerce transaction.