Patent ID: 11966404
Assignee: THE NIELSEN COMPANY (US), LLC
Field: Audio-visual technology (Electrical engineering)
Classification: CPC G  H | IPC G  H

Claim 7:
8. A computing system, comprising:
a processor; and
a non-transitory computer-readable storage medium, having stored thereon program instructions that, upon execution by the processor, cause performance of a set of operations comprising:
receiving first data associated with a first media content;
analyzing the first data to attempt to identify at least (a) a program name or identifier and (b) an episode name or identifier associated with the first media content; retrieving, when at least one of (a) the program name or identifier and (b) the episode name or identifier is not identified in the first data, second data, wherein the second data is from an affiliated provider;
supplementing the first data with the second data to form third data associated with the first media content;
receiving fourth data associated with a second media content;
generating a composite match score based on processing the third data associated with the first media content with respect to the fourth data associated with the second media content,
wherein the composite match score represents a likelihood that the first media content and the second media content are identical media content; and
wherein the composite match score is used to match the first media content and the second media content using one of three classifications based on the composite match score: a good match, a possible match, or a no-match;

comparing the composite match score to a first threshold to determine if the composite match score is the good match and to a second threshold to determine if the composite match score is the possible match or the no-match,
wherein the good match corresponds to a composite match score greater than or equal to the first threshold;
wherein the possible match corresponds to a composite match score greater than or equal to the second threshold, and
wherein the no-match corresponds to a composite match score less than the second threshold;

generating, based on the composite match score satisfying the first threshold, a normalized media name for the first media content and the second media content;
and
outputting the normalized media name in association with the first media content.