Patent ID: 11900424
Assignee: SALESFORCE, INC.
Field: IT methods for management (Electrical engineering)
Classification: CPC G | IPC G

Claim 0:
1. A computer-implemented method using a contextual multi-armed bandit model, the method comprising:
receiving customer data corresponding to a first customer of a plurality of customer, the customer data stored in a memory storage device and including a plurality of historic customer interaction points;
identifying a first customer behavior based on two or more customer interaction points of the plurality of historic customer interaction points;
identifying a goal of the first customer based on the first customer behavior, the goal based on a second customer behavior of a second customer of the plurality of customer;
determining, through use of a multi-armed bandit model, a plurality of customer propensities that the first customer will meet each of a plurality of objectives based on the goal;
assigning a policy from a plurality of policies to the first customer based on scoring each of the plurality of objectives from the plurality of customer propensities, the policy based on a mapping between the customer data and one or more actions of a plurality of actions associated with the policy;
outputting to the first customer a recommended next action from the plurality of actions associated with the assigned policy;
receiving a new customer interaction point from the first customer and responsive to the recommended next action; and
iterating the method using the contextual multi-armed bandit model to recommend a new recommended next action as customer data is updated.