Patent ID: 11887157
Assignee: BSI BUSINESS SYSTEMS INTEGRATION AG
Field: Computer technology (Electrical engineering)
Classification: CPC G  H | IPC G  H

Claim 11:
12. The campaign management system of claim 1,
wherein the campaign management system is configured for executing a design mode and a live mode;
wherein the campaign management system in said design mode executes a graphical design environment with respect to a particular process structure version, wherein the graphical elements are couplable by a user by using said graphical user interface, the coupling defining said process structure version of said executable program fragments on the basis of said configured logic templates in relation to said participant records;
wherein the campaign management system in said live mode executes said particular process structure version designed by the user in the design mode for processing of individual participant records; and
wherein the campaign management system, in said live mode, reads, processes and/or modifies participant attributes of participant records by a sequence of one of more executable program fragments according to the process structure version.