Patent ID: 11863825
Assignee: AERIAL TECHNOLOGIES INC.
Field: Audio-visual technology (Electrical engineering)
Classification: CPC H  G | IPC G  H

Claim 0:
1. A method of using passive motion data for advertisement targeting, the method comprising:
identifying one or more locations of a user within a monitored space based on observed strength of wireless impulse response data from one or more wireless access points;
identifying one or more physical activities of the user at each of the identified locations based on observed pattern changes in an amplitude of the wireless impulse response data from the one or more wireless access points;
determining an engagement level of the user within the monitored space at each of the identified locations associated with each of the physical activities based on other pattern changes in the amplitude of the wireless impulse response data from the one of the wireless access points;
aggregating the physical activities in a history database based on the identified physical activities at each of the identified locations and the engagement level to determine a historical pattern of physical activities;
identifying a current physical activity of the user at a current location within the monitored space based on pattern changes in an amplitude of current wireless impulse response data from the one of the wireless access points; and
prioritizing a list of advertisements for display on a display device based on the current physical activity of the user and the historical pattern of activities.