Patent ID: 11930251
Assignee: THE NIELSEN COMPANY (US), LLC
Field: Audio-visual technology (Electrical engineering)
Classification: CPC H  G | IPC G  H

Claim 14:
15. An apparatus comprising:
a media monitoring system to detect, within a network feed, codes to obtain media monitoring system data;
a first commercial creditor to:
access commercial crediting feed data corresponding to a first monitored commercial;
in response to determining the first monitored commercial was distributed via a broadcast network and not a cable network, (1) compare the commercial crediting feed data to the media monitoring system data to identify a code of the codes included in the network feed to identify the first monitored commercial, and (2) compare the code to first lineup data to identify crediting data for the first monitored commercial; and
identify a first media program listed in the first lineup data adjacent to the first monitored commercial identified by the code;

a commercial excluder to adjust a duration of the first media program based on a duration of the first monitored commercial;
a server to store the first lineup data; and
a data store to store the crediting data for the first monitored commercial.