Patent ID: 11955052
Assignee: SES-IMAGOTAG
Field: Measurement (Instruments)
Classification: CPC G | IPC G

Claim 0:
1. An electronic shelf label (2A-2K), which comprises:
a display unit (13A) comprising a display (15), and which is designed for displaying image content, and
a communication module (11), which is designed for wireless communication for the purpose of receiving image data, which represent the image content, and for transferring the image data to the display unit (13A),, characterized in that
a detector unit (13B) is provided, which is designed for detecting an incorrect positioning, which differs from a desired positioning, of the electronic shelf label (2A-2K), and for outputting an action signal (IR) when the incorrect positioning is detected, and which is designed to digitally store the state of the detection of the incorrect positioning,, and in that
the electronic shelf label (2A-2K) is designed to change the image content when the action signal (IR) is present, and to only carry out an image-content-changing activity again following the change of the image content which took place due to the detection of the incorrect positioning, after the stored state of the detection of the incorrect positioning had been deleted with the aid of a communication via the communication module (11).