Patent ID: 11954167
Assignee: GOOGLE LLC
Field: IT methods for management (Electrical engineering)
Classification: CPC G | IPC G

Claim 17:
18. One or more non-transitory computer-readable media that store instructions that, when executed by one or more processors, cause the one or more processors to perform operations, the operations comprising:
receiving, from a user device, a request for a content item;
selecting, based on the request, a first content item from a plurality of content items, wherein the first content item is associated with an organization image and organization name of an organization, and wherein the first content is sponsored content;
obtaining payment information from the organization;
processing, using one or more machine-learned model, the organization image to determine whether the organization image is acceptable to be presented in the search result;
processing, using the one or more machine-learned model, the organization name with the payment information to determine whether the organization name is verified;
transmitting, to the user device, the organization name to be presented in the search result based on the determination that the organization name is verified; and
transmitting, to the user device, the first content item and the organization image to be presented in the search result based on the determination that the organization image is acceptable.