Patent ID: 11966945
Assignee: 3M INNOVATIVE PROPERTIES COMPANY
Field: IT methods for management (Electrical engineering)
Classification: CPC G | IPC G

Claim 0:
1. A computer-implemented method comprising:
receiving, for the plurality of content delivery channels as part of a reinforcement machine learning routine, temporal factor data or spatial factor data or both, wherein each content delivery channel comprises one or more displays;
for a particular content delivery channel of the plurality of content delivery channels, computing a plurality of experimental units, the experimental units comprising (i) a response area based on the spatial factor data for the particular content delivery channel, (ii) a response duration based on the temporal factor data for the particular content delivery channel, or both;
arranging the plurality of experimental units into hierarchies based on overlap of the response areas of each experimental unit;
generating randomization constraints and confound data via an experimental design processor, and wherein the confound data is then stored in memory;
assigning content to one or more levels of the hierarchies utilizing the randomization constraints and the confound data;
updating the randomization constraints based on the assigning of content to the hierarchies as part of the reinforcement learning routine;
assigning content to one or more additional levels of the hierarchies utilizing the updated randomization constraints and the confound data as part of the reinforcement machine learning routine; and
computing a content playlist for each content delivery channel based on the experimental units, wherein the content playlist at least specifies content to be played on each content delivery channel.