Patent ID: 11921806
Assignee: MFTB HOLDCO, INC.
Field: Computer technology (Electrical engineering)
Classification: CPC G | IPC G

Claim 4:
5. A method for rearranging real estate phrases associated with a real estate listing displayed on a graphical user interface (GUI) of a computer system using known and unknown user interaction information comprising:
accessing a remote data store to obtain (i) a first set of real estate listing phrases each associated with a predetermined user interaction value, and (ii) a second set of real estate listing phrases each associated with an unknown user interaction value;
determining a first subset of real estate listing phrases from the first set of real estate listing phrases having a respective user interaction value satisfying a user interaction threshold value;
using a machine learning model to perform clustering on the first subset of real estate listing phrases and the second set of real estate listing phrases to generate a set of clusters, wherein each cluster of the set of clusters represent a cluster of similar real estate phrases;
generating a predicted user interaction value for each real estate listing phrase of the second set of real estate listing phrases based on (i) a distance between a respective real estate listing phrase of the second set of real estate phrases and a respective real estate listing phrase of the first subset of real estate listing phrases with respect to a given cluster of the set of clusters and (ii) the predetermined user interaction value associated with the respective predetermined real estate listing phrase; and
generating, for display on a GUI, in association with a real estate listing, a real estate listing phrase of the first subset of real estate listing phrases and the second set of real estate listing phrases having the highest predicted or predetermined user interaction value than all other real estate listing phrases of the first subset of real estate listing phrases or the second set of real estate listing phrases.