Patent ID: 11948178
Assignee: CONTENT SQUARE SAS
Field: Computer technology (Electrical engineering)
Classification: CPC G | IPC G

Claim 12:
13. A computing apparatus, the computing apparatus comprising:
a processor; and
a memory storing instructions that, when executed by the processor, configure the apparatus to:
receive a uniform resource locator (URL) based on a user interaction with a web site, the user interaction triggering an event on the website;
compare the URL to entries in a specified product name column of a database;
in response to the URL comparison providing no result for the URL in the database, determine a portion of the URL;
compare, using a regular expression, the portion of the URL to the entries in the specified product name column of the database;
identify a product in the specified product name column corresponding to the portion of the URL based on comparing the portion of the URL; and
output an indication of the product.