Patent ID: 11928158
Assignee: YEXT, INC.
Field: Computer technology (Electrical engineering)
Classification: CPC G | IPC G

Claim 4:
5. A system comprising:
a memory to store instructions; and
a processing device, operatively coupled to the memory, to execute the instructions to perform operations comprising:
executing, at a first time, a cluster generating process, based on first search activity associated with an entity, to generate a plurality of clusters of search terms relating to an entity;
identifying an aggregated set of search terms associated with the plurality of clusters;
executing, at a second time, the cluster generating process, based on second search activity associated with the entity, to generate an additional cluster comprising a set of search terms relating to the entity;
determining a subset of search terms of the additional cluster that are not included in the aggregated set of search terms associated with the plurality of clusters;
determining a percentage of the subset of search terms of the additional cluster that are not included in the aggregated set of search terms of a total number of search terms in the aggregated set of search terms satisfies a first condition, wherein the first condition is satisfied when the percentage is greater than or equal to a threshold level;
determining a size of the cluster satisfies a second condition, wherein the second condition is satisfied when the size of the cluster is less than a cluster size threshold;
identifying, the cluster as an emerging cluster in response to satisfaction of the first condition and the second condition, wherein the emerging cluster is associated with a designation indicating that the emerging cluster satisfied the first condition and the second condition; and
causing information identifying the emerging cluster to be displayed via a user interface, wherein the user interface comprises a filtering option to display one or more emerging clusters identified in the plurality of clusters.