Patent ID: 11875382
Assignee: GO DADDY OPERATING COMPANY, LLC
Field: Computer technology (Electrical engineering)
Classification: CPC G  H | IPC G  H

Claim 16:
17. A method, comprising:
receiving a request to access an application from a user, the application enabling the user to modify a content of a web page associated with the user;
determining a target market of the web page,
wherein the target market is associated with at least one geographical region of a plurality of geographical regions,
wherein the determination of the target market is modified to incorporate particular multimedia based on a number of attributes associated with the user by populating a template with suitable media and text,
wherein the number of attributes comprise the internet protocol address of the user and a language preference associated with the user;

identifying a set of relevant content elements from a content database using the target market of the web page;
dynamically ranking each widget of the set of relevant widgets based on a keyword score associated with the media elements retrieved from the content database,
wherein the ranking of each widget comprises modifying the content database based on a real-time calculation of the number of attributes associated with the particular multimedia associated with the user and the target market, and

rendering the application by generating a user interface of the application associated with the dynamic ranking of the set of relevant widgets that enables the user to insert at least one of the set of relevant content elements into the web page associated with user.