Patent ID: 11962844
Assignee: SLING TV L.L.C.
Field: Audio-visual technology (Electrical engineering)
Classification: CPC H | IPC H

Claim 11:
12. A playback device that communicates with a remotely-located data processing system via a digital network, the playback device comprising a processor and a non-transitory storage, wherein the processor is configured to automatically:
receive broadcast television programs for playback to a viewer of the playback device from a content source other than the remotely-located data processing system;
transmit, to the remotely-located data processing system via the digital network, data that identifies advertisements presented by the playback device during playback of the broadcast television programs received from the content source to thereby permit the remotely-located data processing system to track the advertisements presented by the remotely-located playback device in a database and to monitor the database to identify a particular advertisement in the broadcast television programs that has not yet been presented by the playback device;
receive instructions via the digital network from the remotely-located data processing system directing the playback device to replace one or more advertisements in the broadcast television programs received from the content source with the particular advertisement that has not yet been presented by the playback device; and
replacing the one or more advertisements with the particular advertisement that has not yet been presented by the media playback device during playback of the broadcast television programs received from the content source.