Patent ID: 11956499
Assignee: SLING TV L.L.C.
Field: Audio-visual technology (Electrical engineering)
Classification: CPC H | IPC H

Claim 11:
12. An automated process comprising:
identifying an encounter with an advertisement during playback on a local device, wherein the encounter is identified in response to detecting an audio fingerprint of the advertisement during the playback;
recording the encounter with the advertisement by the local device in a database;
receiving an indication that a remote storage digital video recorder (RSDVR) associated with the local device has encountered the advertisement within a stored copy of a previously-broadcast television program on a permanent storage medium of the RSDVR;
selecting a replacement advertisement, and
transmitting to the RSDVR a uniform resource locator (URL) that uniquely identifies the replacement advertisement;
replacing the advertisement in the stored copy of the previously-broadcast television program on the RSDVR with the replacement advertisement identified by the URL to generate an updated copy of the previously-broadcast television program on the permanent storage medium of the RSDVR, wherein the advertisement is replaced in response to the recorded encounter with the advertisement during playback on the local device; and
playing the previously-broadcast television program from the updated copy on the permanent storage medium of the RSDVR including the replacement advertisement.