Patent ID: 11914459
Assignee: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
Field: Computer technology (Electrical engineering)
Classification: CPC G  H | IPC G  H

Claim 15:
16. A system, comprising:
at least one computing device comprising a processor and a memory; and
machine-readable instructions stored in the memory that, when executed by the processor, cause the computing device to at least:
receive clickstream data that comprises a plurality of device identifiers, a plurality of device events, and a plurality of session identifiers, the plurality of device identifiers representing a plurality of client devices that have interacted with a website, the plurality of session identifiers representing a period of time in which one of the plurality of client devices generated at least one of the plurality of device events, the plurality of device events representing a plurality of interactions with the website;
identify a period of time associated with a respective session identifier and a respective device identifier for a respective client device from the clickstream data;
identify a subset of the plurality of device events that occurred within the period of time of the respective session identifier for the respective client device, the subset of the plurality of device events are identified based at least in part on an event time stamp associated with individual ones of the plurality of device events being within the period of time; and
generate a website navigation sequence of the subset of the plurality of device events for the respective client device based at least in part on the event time stamp for each of the subset of the plurality of device events.