Patent ID: 11924298
Assignee: BEIJING BYTEDANCE NETWORK TECHNOLOGY CO., LTD.
Field: Digital communication (Electrical engineering)
Classification: CPC H | IPC G  H

Claim 9:
10. A message pushing apparatus, comprising:
at least one processor; and
a memory communicatively connected to the at least one processor; wherein,
the memory stores instructions executable by the at least one processor, and the instructions are executed by the at least one processor, so that the at least one processor is configured to:
when a virtual gift is received in a live broadcast room, determine a live broadcast room area to which a notification message is pushed, wherein the live broadcast room area is obtained by performing area division on live broadcast rooms, and the notification message is used to inform all live broadcast rooms in the live broadcast room area that the virtual gift is received; and
push the notification message to each live broadcast room in the live broadcast room area respectively,
wherein when a plurality of virtual gifts given by at least one user are received within a preset duration in the live broadcast room, and at least two virtual gifts corresponding to a same live broadcast room area to which a notification message is pushed,
the at least one processor is specifically configured to perform at least one of following operations:
pushing notification messages respectively corresponding to the at least two virtual gifts to each live broadcast room in the live broadcast room area respectively; and
determining a notification message corresponding to each virtual gift of the at least two virtual gifts respectively, combining the notification messages corresponding to each virtual gift respectively, and pushing a combined notification message to each live broadcast room in the live broadcast room area respectively.