Patent ID: 11927456
Assignee: ROVI GUIDES, INC.
Field: Measurement (Instruments)
Classification: CPC G | IPC G

Claim 10:
11. A system for providing dynamic in-vehicle content, the system comprising:
an entertainment device of a vehicle configured to present content and
control circuitry configured to:
access vehicle status data of the vehicle;
determine, based on a vehicle location from the vehicle status data, a predicted path of the vehicle;
identify an intersection device along the predicted path;
detect, based on the vehicle location, that the vehicle is within a threshold distance of the intersection device along the predicted path;
determine, based on the vehicle status data, that a vehicle speed for the vehicle is decreasing within the threshold distance of the intersection device;
based on detecting that the vehicle is within the threshold distance of the intersection device along the predicted path and determining that the vehicle speed for the vehicle is decreasing within the threshold distance of the intersection device, determine that the vehicle is decelerating along the predicted path within the threshold distance of the intersection device;
in response to determining that the vehicle is decelerating along the predicted path within the threshold distance of the intersection device:
identify, from a content server ef associated with the intersection device, a content item; and
in response to identifying the content item from the content server associated with the intersection device:
retrieve the content item; and
cause presentation of the content item via the entertainment device of the vehicle.