Patent ID: 11861658
Assignee: CAPITAL ONE SERVICES, LLC
Field: IT methods for management (Electrical engineering)
Classification: CPC G | IPC G

Claim 17:
18. A computer-implemented method for improved timing of a personalized targeted reward redemption offer to an individual based on reward units held by the individual, comprising:
receiving account holder information associated with a plurality of individuals transmitted by external systems via a network, the account holder information including transaction history data;
determining, using a processor, dynamic threshold criteria, wherein the dynamic threshold criteria includes a threshold quantity of reward units held by one or more individuals within a predetermined period of time that entitle the one or more individuals to participate in a targeted reward redemption program, wherein a reward is associated with a reward account, the reward includes reward units in a form of reward points or reward miles, and a balance of reward units are maintained in the reward account;
parsing the account holder information, using the processor, to identify the one or more individuals that meet the dynamic threshold criteria based on the account holder information for each respective individual, each dynamic threshold criteria being determined based on one or more individualized details wherein the processor identifies the one or more individuals by searching at least one database containing information associated with the one or more individuals using the dynamic threshold criteria and by determining whether respective reward units associated with the one or more individuals will expire within a predetermined period of time, the at least one database also containing transaction history archive information comprising one or more patterns of transaction activity;
determining, using the processor, a targeted reward redemption offer based on at least the dynamic threshold criteria;
determining, using the processor, a probability of acceptance of the targeted reward redemption offer for each of the one or more individuals based on at least the one or more patterns of transaction activity;
calculating a score for each of the one or more individuals based on each respective probability of acceptance;
ranking the one or more individuals based on at least the score;
determining a first individual of the one or more individuals with the highest rank;
adjusting, using the processor, the targeted reward redemption offer based on a respective probability of acceptance of the first individual;
transmitting, using the processor via a network, an electronic communication to a device, wherein the electronic communication comprises the targeted reward redemption offer in an inactive state;
receiving, at the processor via the network, a response from the device, wherein the response indicates an acceptance of the targeted reward redemption offer confirming that the first individual has redeemed the targeted reward redemption offer at a merchant system;
determining, via the processor, a reward account of the identified individual associated with a transaction account; and
adjusting, via the processor, the reward account of the identified individual in accordance with the targeted reward redemption offer and the received response.